Summer Friday’s are Now a Year-Round, Everyday Thing

Growing up on the east coast, summer Friday’s were a real thing. As an observant Jew with a family home on Cape Cod, Friday’s were about getting out of the city before the sun went down. Once we were there, the real world melted away, and for a few days, life had a rose-tinted hue. To this day, it’s my favorite place on earth.

So when I heard that Marianna Hewitt was launching a brand called Summer Friday’s, I was instantly intrigued. A brand that wants you to feel as blissed out as you do on a summer Friday all the time, just by using their carefully-curated products? Sign me up. Their first launch, the Jet Lag Mask, debuted to immediate rave reviews thanks to an army of influencers and fans.


With the California air drier somehow drier than ever amidst constant rainfall, my skin has been the worst it’s been in years. I don’t even want to get into the fact that it’s still reeling from the disastrous Glossier Solution experiment. In short: my skin was dry, sensitized, and a mess.

The hero ingredients: chestnut extract, vitamin C, niacinamide, and green tea. It’s not your average hydrating mask; it’s exfoliating, brightening, and toning while it restores your skin’s moisture levels.

Waiting for the mask to arrive felt endless, even though it only took about two days. The blue tube I’d been seeing all over Instagram was just as beautiful in person. I immediately cleansed and patted my face dry before applying it for the first time, squeezing a small amount of what looked kind of like toothpaste out of the tube. It tingled around my eyes for a minute, but then settled nicely. It doesn’t feel like I’m wearing anything on my face, and it’s definitely never going to drip or spread like some masks. It also goes on almost completely sheer, so I know I’ll be able to use it on flights, just as the name suggests.

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